San Mateo County Harbor District Goals and Action Priorities

Provide Safe Ocean and Bay Use and Access Provide marine rescue services to aid boaters who are in distress. Provide increased public access for active and passive enjoyment. Provide a recycling program to reduce costs and comply with Federal and State Environmental Laws. Provide High Quality Commercial-Recreation and Marine-Related Services Seek quality private sector businesses to serve the boating public, general public, and commercial fishing fleet. Pro-actively promote tourism to generate business for the District. Provide a balanced level of services for all users of District facilities. Maintain Positive Public Image Serve all District customers, clients, staff, lessees, and agencies in a friendly and courteous manner at all times. Communicate with the public, media, other agencies and employees on a regular basis through the use of all available media. Provide maximum responsiveness to District clients in meeting daily responsibilities. Develop Long-Term Financial Solvency Reduce costs by finding different ways to provide current services for less cost by improving operations and automating wherever economically feasible. Aggressively pursue grants and private sector funding to reduce reliance on taxpayer's dollars for Operations and Maintenance. Institute user fees and charges to increase District's income. Decrease dependence on property tax revenue. Plan Ahead to Maximize Existing Resources Develop a long-term strategic plan to guide the direction of the Harbor District in a purposeful manner. Develop and implement an operations plan that will specify the specifics of our strategic plan. Insure public input and participation in decision-making for future facility and service needs. Develop and implement long-term fiscal plans to keep the District financially solvent. Maintain Ability to Accommodate Growth Foster economic development and commercial and recreation oriented business by promoting both marinas and their potential for quality business development in an environmentally acceptable manner. Develop and maintain infrastructure. Insure that roads, parking, and other support services are ready to meet future public needs. Emphasize Development of Human Resources Maintain the highest standards of ethical and professional conduct. Develop an organizational climate which fosters personal and professional growth and development. Attract and retain competent employees.   San Mateo County Harbor District 400 Oyster Point Blvd. Suite 300 So. San Francisco, Ca 94080 Voice: 650-583-4400 Fax: 650-583-4611 E-mail: harbormaster@smharbor.com © Copyright 1998-2004 San Mateo County Harbor District and Web Market Consulting. All Rights Reserved. Half Moon Bay, California, USA.